INTRODUCTION Still not leveraging influencer marketing for your brand? You are missing out on a massive opportunity to get closer to your target audience and achieve incredible market exposure. Influencer marketing is one of the best extensions of digital marketing...
Are you a brand looking to leverage influencer marketing during the festive season? Keep reading as we share the benefits of hiring nano and micro-influencers in 2022! Does bringing in big influencers always get the job done? On paper, it might. But there’s been a...
Who’d have known running influencer marketing through local personalities would reap a staggering 66 percent boost in earned media and a massive 30 percent increase in footfall? In this post, we will help you understand local influencer marketing from inside and out...
Okay, how can I optimize IG to grow my brand outreach? There’s 4 main factors that you can focus on to expand on your Instagram reach! Content Here’s where your creativity comes in. Create engaging content that ties in with the main scope of your brand. If your...
Have you noticed how Instagram looks really different? Here’s a run through of the main updates and how your brand can stay relevant at the time of Instagram updates and platform reinvention! 1-Vertical not Square! Instagram may have originated as a photo sharing app...
The F&B industry is recognising the kind of power food influencers hold and the impact they can have on the business of restaurants in Singapore. Due to COVID 19 restrictions, F&B owners are struggling to get customer traction and start to explore affordable...
If you haven’t gotten on the influencer marketing bandwagon yet, you are missing out on a lot. The world has moved on from traditional advertising and marketing methods. Forget billboards, TV commercials, newspaper or magazine ads, social media is the new marketing...
Singapore, May 27th 2021, by Marketing Magazine Social media marketing company Tokotown is launching in Singapore this June. Progressing from a pilot launch in Jakarta which was done in partnership with Gojek, it is offering two applications: Tokotown Pro for...
Jakarta, 10 November 2020 – Narrators, a marketing platform with hundreds of influencer communities, today launched the Tokotown Pro application for merchants in partnership with Gojek, the leading super app in South East Asia. Under the collaboration, the...
The importance of word of mouth marketing has grown significantly in the past few years, with influencers of all sizes sharing authentic messaging with their followers. However, social media has become a crowded place and many local businesses find it difficult to...