Case Study – Dunya Gelato
Food & Beverages
Dunya Gelato partnered with Tokotown to promote and drive public awareness to its ice cream shop. Content Creators were tasked to create 1 Instagram photo post showing the delicious way they enjoyed Dunya Gelato’s ice creams. Each caption emphasized the vegan, halal, and premium ingredients of the product.
Offer description: Buy 1 get 1 free
Campaign duration: Ongoing
The campaign generated 4 pieces of content which the brand owns the full right and can re-use them for their social media channels.
- Influencer Minimum Followers: 1000
- Nb. of Influencers: 4
- Reach: 30 255
- Engagements: 3 914