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The target audience in this campaign was 18 to 39-year-old women. The brand shipped each influencer an Ergonomic Chair, so they could showcase the characteristics of the product in an IG post or reel.
5 lifestyle vetted influencers joined the campaign, generating 7287 likes, 100 comments and reaching more than 143k Instagram users in Singapore.
Discover the campaign posts!
@xianexyy - 69K Followers
@emily.eatingthyme - 26K Followers
@rachwsj - 24K Followers
@mehgees - 21K Followers
The benefits ?
The collaboration with Tokotown Pro helps NextChair to generate clicks and sales to their website, as well as increase its brand awareness with Singaporean creators across the country.
Join NextChair and other local businesses today!
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